Launch (or relaunch) your
online wellness business in six weeks.

Gain clarity on your offer, launching and messaging so that you finally break through the revenue ceiling that you’ve been stuck at since the pandemic.

4

Coaches on The Luminaries team

2,912+

Businesses that we’ve transformed

$43M+

Revenue our clients have made while working with us

Is this your life?

  • You have a few dedicated clients and zero idea of how to attract more.

  • You're making less than a Starbucks barista despite all those years of experience teaching yoga classes.

  • Marketing online feels like an endless pit of misery, and you’re just too old and too analog to figure this out.

  • You’re constantly dreaming up new things to sell, hoping to hit upon the “winner” so that sales will come pouring in.

  • You want to earn decent money, but you also want to be affordable to everyone.

  • You’re afraid of sending too many emails and bothering people.

  • You spin in confusion, make no decisions and now you’ve just spend another day wondering why earning money online is so hard.

  • You’re exhausted from trying so damn hard and getting so damn little.

The Luminaries is where you’ll find the clarity and the direction you’ve been looking for. You’re an outstanding teacher, but you need a crash course in online business.

Are you ready…

… to finally make more than a few thousand a month?

… define a unique niche and stand out from everyone else in wellness?

… launch to paying clients

… confidently market and not worry about those not ready to buy?

Only 12% of female-led businesses make 6-figures. Let’s change that.

01

Here’s what you need:

A mindset and a strategy coach to be honest with you.

02

A proven launch strategy to sell to your people.

03

A proven visibility strategy to find more of your people.

04

A community of like-minded female wellness entrepreneurs to support you.

Meet your new coaches:

In 2015, we co-founded the world’s preeminent wellness tech platform, Marvelous (formerly Namastream). As we scaled our software company, we simultaneously realized what was working and what wasn’t for our customers.

We began coaching wellness practitioners through data-driven strategy and have helped thousands achieve REAL results in their transition to online business.

We believe that helping more women THRIVE, build financial independence, and truly enjoy their lives while they’re serving others through their work—is CRITICAL to the future of our society.

We're Jeni & Sandy

The Luminaries

A 3-month program for female entrepreneurs who want to launch an offer they love, to paying clients and make more money in one month than they did in last year.

Introducing

With an unbeatable combination of live coaching, coursework & community, you’ll learn how to:

Speak with your audience and co-create what they deeply desire from you.

Create new beliefs for your new entrepreneur self, your offering, and marketing.

Commit to one offering that keeps you focused all the way to your end goal.

Hone your message and copywriting so you’re clients are replying with “Your writing is so clear”

Let’s set you up for a repeatable, scalable + profitable business.

Time to transform your financial future.

  • "I had about 530 subscribers and generated just under $10K on this launch.”

    “This was my first launch after closing my studio and it was a smashing success! I exceeded my sign up goal, did well with on-boarding people, and had a couple people sign up who only know me online."

    — Erin

  • "I had about 300 subscribers, sold the membership for $50 for founding members and made just over $800 on this first launch."

    "I was really excited by the number of folks who signed up! It was incredibly helpful to have the suggested launch emails that I just needed to tweak to fit my membership."

    — Sarah

  • "I had a small email list and made about $7K from this first launch."

    “Lots of networking prior to the course and referrals from fellow attendees helped boost the numbers of the Beta Launch to capacity.”

    — Heather

Your 4 Steps to (Re)Launching

How it works:

Step 1:

Foundational Visibility Work

  • Create a 52-week plan for content that magnetizes your audience

  • Become a thought leader in your niche by showcasing your expertise

  • Laser focus on the metrics that actually move the needle in your business

  • Systematically grow your email list

Step 2:

Foundational Thought Work

  • Create a belief for who you are so that you can welcome that $100K

  • Believe that $100K+ per year is inevitable for your business

  • Learn to love marketing and selling

  • Get out of hustle mode and embrace the power of focus

  • Drop your imposter syndrome at the door

  • Gain self-coaching skills so you can mindset-coach yourself at any moment

Step 3:

Validate and Launch Your First Offer

  • Research your niche through human connection

  • Validate your offer with a beta launch (many make their investment back in this step)

  • Learn essential online business skills through a process that earns you money

  • Capture invaluable client testimonials and reviews

  • Glean valuable client feedback that will save you time and money in the long run

Step 4:

Scale to 100k with ONE Offer, ONE Message, and ONE Audience

  • Follow our re-launch framework to receive periodic cash infusions

  • Learn how to maximize your revenue by knowing the difference between marketing and selling

  • Systematically grow your following while also growing your income

  • Learn the fundamentals of building a burnout-free business, as you learn how to work less and earn more strategically

In 3-months, we’ll be bragging about your results.

Here’s what’s inside The Luminaries:

Access to our Business School Curriculum

Our online business school with easy-to-understand and foundational video-based training on: online marketing, building your body of work, becoming a thought leader, believing in yourself, launching, email list-building, and more.

Courses include: Foundations of Online Business, Beta Launch Lab, The List Lab, Leveraged Launches, Membership Marvelous, Think With Intention, Social Media Marketing with Intention, Make Room for Magic, and Film School

Weekly Group Coaching

Each week we coach you through your questions so that you can implement and highly execute the necessary actions to get you to your goal. Whether you’re receiving coaching or you’re listening, you’ll experience some breakthrough transformation.

Weekly Critique Calls

Submit the copy of your sales page, email sequences, website, product descriptions to our copywriting dream team for feedback so you know that your messaging is clear, effective and on point.

Weekly Co-working Sessions

Join our coaching team each week for a 90-minute deep focus session with your peers to help you stay accountable to your goals.

Luminaries Community

You have 24/7 access to a private, quiet space online to connect with your colleagues, share tips, and wins, ask for peer feedback and stay inspired as you watch others achieve their big, audacious goals.

$100K Assets

You get all our worksheets, spreadsheets, email templates, and blueprints to implement the strategies, saving you from staring at a blank screen and not knowing what to write or record.

What’s the Investment?

Payment Plan

3 payments of $1666

All-access pass to Soulful MBA School

Weekly VIP Strategy + mindset coaching calls

Private community + weekly co-working

Weekly critiques on your individual work

Save $1,191.00

Pay in Full

1 payment of $4,997

Everything with the payment plan option, plus

1-on-1 strategy call with our coaching team

It’s a serious investment, we get it.

We only want you to make this investment, if you're “all in”.

And “all in” looks like this…

Your heart rate is increasing as you re-read this page for the fourth time and feel a swelling of nervous-excitement tinged with a tiny bit of fear. The idea of investing in yourself and your ideas is so damn exciting. Deep in your bones, you know you need to do something to move yourself along, otherwise you’re going to stay spinning, overwhelmed and exasperated by your bank account balance. And if you’re honest with yourself, you know you haven’t quite stepped into your true potential. You feel 100% ready to learn and earn.

This investment will set you up to make hundreds of thousands for the rest of your life.

The Luminaries will teach you how to launch a new program or re-launch an existing one But as long as you are a Luminary, we’ll work with you to get you across the finish line.

Frequently Asked Questions:

  • Most of our clients who take consistent action are able to launch an online offering within 6-8 weeks after joining.

  • It depends on how much you charge for your online offering, how big your current audience is and if you’re taking consistent action. The Luminaries will teach you how to make your first $100K. For some it may take 12 months and others 24 or 36 months. But as long as you are a Luminary, we’ll work with you to get you across the finish line.

  • Absolutely! Most of our clients arrive with having sold an offering or two but are stuck at an income level they can’t break through.

  • If this is your first foray into online business, you’ve come to the right place — you’re exactly who we designed The Luminaries for! After your year you’ll have the skills to build and sell your offering over and over again.

  • You have twelve months to dive in, learn, implement, get feedback and connect with your new community.

    • Weekly coaching calls

    • Weekly critique calls

    • Weekly co-working calls

    • All our signature courses

    • The Luminaries Community

    • Private podcast to listen to the coaching calls on the go (truly, the best thing ever)

  • Because we don’t accept just anyone! We want to make sure that everyone who becomes a Luminary is dedicated, ambitious and committed to their $100K goal and that we are the right coaches for you.

  • "I have just under 1000 people on my email list and made £2844"

    "I stuck to the strategy and had faith it would work. I feel positive about the course and believe it is helpful for my QC. All bookings came from my email list, and everyone was excited about the course."

    — Katja

  • "This could easily be a $20k mastermind for all tools and coaching my business has received here."

    "Running an online business as a one woman show has felt far more supportive and structured since joining The Luminaries. Best CEO decision ever!”

    — Takisha

  • "I had just about 400 people on my email list and made about $1K on this launch."

    “Sleuthing was so valuable! This was key to making sure I was building something that would speak to people.”

    — Robin


50% off of Marvelous Software

($900/year in value)

Marvelous is the drop-dead gorgeous software for online coaches and teachers. Host your content, sell your courses, group coaching, memberships, live-stream, run online challenges and webinars, host a community... it’s everything you need to run your business online.

There are bonuses!

Visible Program

($1,333 value)

A program created for women with big, bold business dreams who are struggling with showing up consistently online and are feeling overwhelmed and confused by building a public-facing online business. You’ll get our simple and unique visibility framework + monthly live coaching around showing up and becoming visible in a world that tries to keep you quiet.

You're a strong, independent woman. But just like raising kids, building a business takes a village. Let us be yours.

  • "I am so grateful for Jeni & Sandy..."

    “…for not only creating their software, but also this group where they give us each outstanding support to use it effectively".”

    — Tawnia



  • "The Luminaries is like having a personalized MBA program, mastermind and support group all wrapped into one."

    "Everyone brings their unique business experience to the table and is so willing to share their #wins and #fabfails. It’s a great place to test ideas, get feedback, and learn from really inspiring entrepreneurs.

    — Erika

  • "The community is priceless."

    “I have done many programs and this has been above and beyond the most informative, supportive and helpful.”

    — Daniela



The Fine Print

Like anything in life, your results are generally proportional to the effort that you put in. Sweat equity matters! We cannot and do not guarantee any particular financial or business outcomes. We make no promises that you will achieve any results using any of the ideas, tools, strategies, or recommendations presented in The Luminaries program, and nothing on this website is a promise or guarantee to you of any such results. Any examples of income earned by others or testimonials about this program are not meant as a promise or guarantee of your own earnings or success.